Saturday, August 16, 2014

NFL International: Chris Parsons' Departure

Picture Courtesy: http://www.eventindustrynews.co.uk/
America has always had big ideas. Some have cost them and some have came up big int he eyes of the public. The biggest question in the large idea of the NFL is... Can they become successful in other worlds? In this world we live in, you rather cut it or you don't. The NFL, since 2007, have been hosting games in London to draw attention from the world about how great the sport of American Football can be. In the bigger perspective, the NFL has come up with some great ideas including giving some really tough games and large money towards marketing Internationally. As the NFL changes in America, Americans seem to be struggling with the adjustments, just at the time that people in the other worlds might see things different.

The NFL is and has been the top sport in America for some time now. With the NFL having the largest watched sport in America in the Super Bowl and worth $9 Billion, there definitely seems like theirs no problem with the league. Even though the NFL is spending money overseas for their international experience, they aren't doing much to hurt their pockets understanding their loyalty to America. This brings up another thought, then why go International.

Internationally, Soccer is the largest sport in the world and gross large amounts of revenue that the NFL and America sees opportunity to dive in the pot with the rest. With having about 3 to 5 games in London everyday, there definitely might be opportunity to do so, but traditional fans overseas fight with the idea that the sport wants to take the place of Rugby. Rugby is a sport that has been around before football was invited but never got the attention of the American eye.

Chris Parsons, the Vice President for NFL International, has decided to call it quits from the position held. Why if he has driven the league to more sponsorships? Why if the league is up 91% in viewers? Why if the league has 11 millions fans? What's the real deal behind his departure? Doesn't seem right at all but there has to be a reason. Maybe, the opportunity for growth has reached it's peak.

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